Search Engine Optimization Copywriting is just that, writing copy that helps to optimize your page(s) for better positioning or placement in the search engines.

Generally, the way it is done is to add search terms or edit search terms into a company's existing advertizing copy on their web site. When this is done properly along with proper search engine optimization techniques, your site will rank higher because of the extra effort on your copywriting.

Writing Search Engine Optimization Copy requires 7 simple steps.